KOLORLESS
KOLORLESS approached us with a mission to create a beautiful brand that could differentiate itself in the sea of beauty & care products in the Chinese digital market. Through discovery, strategy, and design—we were ultimately able to help craft a beautiful identity with a powerful mission: To support vibrance & individuality in spirited young women.
Above all else, KOLORLESS products are designed to encourage individuality and self-expression—with the purpose of creating a community of like-minded people in the process. Our work was designed to appeal to a younger demographic while being a scalable design solution that KOLORLESS would be able to grow with ease in their social-media driven market.